ENB:08:28
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LACK OF GLOBAL MEDIA ATTENTION:
One of the goals of this
Conference was to raise global awareness of the situation faced by
small island developing States and the interconnectedness of their
plight with the rest of the world. Although awareness appears to
have been raised within the UN and the diplomatic community, the
message may not have gotten out to the rest of the world. While the
Conference did receive widespread coverage by the local and
Caribbean media, there was a noticeable absence of print and
electronic media from further abroad. With the exceptions of CNN,
a couple of British and Australian newspapers and a few radio
networks, the Northern media was nowhere to be seen. Part of the
problem lies in the lack of a stronger public relations campaign
surrounding this Conference on the part of both AOSIS and the UN
Secretariat, particularly the Department of Public Information.
Despite some clever marketing, the global message of this
Conference was not taken up and delivered by the media. As is often
the case with SIDS, other international and national events took
priority.